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Why Rug Hire Is the Secret to Better Photoshoot Styling

Rug Hire for Photoshoots

A photoshoot can be beautifully lit and carefully art-directed, yet still feel flat if the floor is bare. A guide to hiring rugs that work on camera: texture, scale, colour, and pattern, plus how to brief a shoot and what to send us.

What is a Jute Rug Made Of?

Fine Braided Jute Rug Extra Large Jute Rug

by Katrien Vermeeren A jute rug is made from natural plant fibres taken from the jute plant, also known as Corchorus. These fibres are spun into yarn, then woven, braided, or hand braided to create rugs with a warm, textured finish. Jute is often called the Golden Fibre because of its soft golden colour and […]

What Is a Berber Rug Made Of?

an image of a red berber rug made of wool

If you’ve been searching for a Berber rug, you’ve probably seen the same answer repeated across multiple websites. Most will tell you they’re made from wool, sometimes cotton, and occasionally synthetic fibres. That answer is not wrong, but it is incomplete. It skips over the details that actually matter when you are choosing a rug […]

Handmade Rugs: The Definitive Guide to Artisan Craft and Sustainable Heritage

Moroccon Rugs

In an era of mass-produced “fast furniture,” handmade rugs represent a return to intentionality, durability, and soul. Unlike machine-made alternatives that rely on synthetic glues and plastic fibres, an authentic handmade rug is a living piece of history, woven with techniques that have remained unchanged for centuries. Whether you are drawn to the nomadic spirit […]

The Harmony of Texture: Pairing our Blue Berber Rug with Manuel Canovas’ Adelia

Blue berber rug

In the world of luxury interiors, the most successful rooms are not always the ones with the loudest colours. Instead, they are the spaces that master the “quiet” details, the subtle shift from a matte linen to a shimmering silk, or the way a geometric pattern finds its anchor on a soft, handwoven floor. Today, […]

Styling with rugs from the ground up: ROMO Photoshoot

ROMO rug shoot

This recent photo shoot with ROMO places rugs firmly at the centre of each space. Rather than acting as background pieces, our rugs set the tone, define the layout, and influence how the furniture and fabrics sit within the room. The styling shows how a well chosen rug can anchor colour, soften structure, and bring […]

Our Jute Rugs Featured in the Colefax and Fowler AW25 Photoshoot

Colefax and Fowler Photoshoot featuring Emily's House Jute Rug

We are delighted to share that our rugs were selected for the Colefax and Fowler Autumn/Winter 2025 collection shoot. Known internationally for its classic English appeal and timeless refinement, Colefax and Fowler created a series of interiors that highlight the very best in design and craftsmanship. It was the perfect stage to showcase our natural […]

What Is a Jute Rug Made Of?

Full view of a 170 x 270cm thick braided handwoven jute rug in natural blonde tones featuring raised borders.

Jute rugs have become a familiar sight in interior design magazines, online shops and social feeds. They bring a warm, earthy tone that works across many styles from modern minimalism to coastal living. Yet despite their popularity, many people still wonder: what is a jute rug made of? It’s a fair question. Some assume it […]

Traditional Kilim Rug Featured by Paint & Paper Library

Emily's House Traditional Kilim Rugs

We’re proud to share that our grey-striped traditional kilim rug was recently featured in a beautifully styled shoot by Paint & Paper Library a brand celebrated for its refined colour palettes and distinctive design approach. The backdrop for the shoot featured two rich tones from their palette: Malachite, a saturated green, and Peruvian Yellow, a deep, warm ochre. These bold, […]

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