Description
Jute Large Rug 270x370cm – Thick Handwoven Braided Design
This jute large rug in 270x370cm is handwoven in India using high-quality natural fibres. With a thickness of 1cm and slightly raised edges of 1.5cm, it has a sturdy braided weave that sits firmly on the floor. Its generous size makes it ideal for open living rooms, dining spaces and interiors where natural texture and structure are needed.
Product Details
- Dimensions: 270x370cm
- Thickness: 1cm (edges just under 1.5cm)
- Shape: Rectangle
- Material: 100% natural jute fibre
- Construction: Handwoven thick braided weave
- Reversible: Same weave on both sides
- Origin: Handmade in India
Style and Versatility
The jute large rug is an all-rounder, fitting seamlessly into contemporary homes, Scandinavian interiors, bohemian spaces or classic country settings. Its natural blond tones and heavy flatweave construction give it a relaxed yet structured look that works across many styles.
Materials and Texture
Made entirely from natural jute, this rug is crafted by skilled artisans in India. The weave is the same on both sides, which makes it reversible, and the thick braided design ensures it sits firmly in place without underlay. The texture is soft to the touch yet flatwoven enough to handle everyday use. Because of the natural fibre, you may notice the occasional loose strand—these can simply be trimmed or tucked back into place.
Size and Custom Options
This large rug is available in 270x370cm, making it perfect for spacious rooms. If you require a different size, shape or even a runner to match, please contact us to enquire about made-to-measure jute rugs. We also carry a variety of standard sizes in stock all year round.
Quality and Age
Every jute large rug is newly made, unused and woven with excellent jute fibre. Shedding may occur during the first months, which is typical of natural fibres as jute absorbs sand while growing. This lessens over time and does not affect durability.
Ethical Production
Our rugs are woven in workshops in India that prioritise safe working conditions and fair wages. Production follows the principles of the Universal Declaration of Human Rights, UN conventions and ILO recommendations. Each rug represents both traditional craftsmanship and ethical responsibility.
Care and Maintenance
Jute is naturally soft and low-maintenance. Both sides of this rug are woven the same way, so it can be flipped occasionally. Vacuum on a low setting and clean the underside as well as the surface to remove dust. Avoid high humidity and never use wet cleaning methods.
Stain Advice
- Blot spills immediately with a clean, dry cloth
- Water marks may settle into the fibre but usually fade into a soft patina
- Avoid bleach or harsh chemicals, which may lighten the fibres
- For stain concerns, please get in touch for guidance
About Jute
Jute is a long, soft vegetable fibre that can be spun into strong threads. It is one of the most affordable and sustainable fibres available, second only to cotton in production volume and versatility. The plant thrives in warm, wet climates with monsoon rains, making South India one of the key growing regions.
Delivery and Returns
- Dispatched within five working days via UPS
- Worldwide shipping available with tracking provided
- Returns accepted within two days of receipt (buyer pays postage both ways)
- Custom rugs are non-refundable
See More
Follow us on Instagram @emilyshouselondon for styling inspiration and see what our customers think about our products. See more of our jute collection or book an appointment at our shop. Our rugs have been featured in leading interiors shoots with Colefax and Fowler, Manuel Canovas and Romo Pluma, styled by Sally Denning and Ali Brown, and photographed by Jan Baldwin.




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